In recent years, the borough has seen an ever-increasing presence of national and global chains opening stores that once shunned The Bronx, including Apple, which opened its first store, and only one thus far, in the borough also at The Mall at Bay Plaza. Metro North Penn Station Access finally breaks ground in The Bronx with four new stations to be ready by 2027Īdidas’ arrival in The Bronx comes at the heels, pun intended, of the opening of Nike’s first store in the borough back in September of last year at Bay Plaza.Fun facts, history, people, and things from The Bronx you probably didn’t know.Target to continue aggressive expansion in The Bronx with new store.You can learn more about the store and check its hours here. It’s located at 200 Baychester Avenue in The Bronx. We highly recommend that you check out their new site to get a better feel for just how new this store actually is.Īpple The Mall at Bay Plaza is open for business.
There are also lots of beautiful pictures of the opening day worth taking a look at. 9to5Mac alum, Michael Steeber, has worked with designer Filip Chudzinski to create a virtual tour of the new store. The store also features a refined set of materials that are still very Apple but clearly new. This addition is sure to be important for accessibility and elderly customers. Along the walls in between avenues, there are leather benches you can comfortably sit on. Apple stores inside malls rarely have extra space for seating, but the new Bronx store has some. The new in-store pick up area flanked by two Today at Apple tables (Credit: Michael Steeber + Storeteller)Īn unusual feature of the store is a dedicated waiting area. And of course, because this is an Apple table, there are built-in wall outlets so that customers can charge their devices while in-store. Instead of a theater-like setup, Apple opted for a community table folks can sit around. In front of the new drawers, there’s a dedicated pick-up table with several accessories to look at while waiting for a specialist to get your order.Īpple has also introduced a new table design for Today at Apple sessions in the new Bronx store. Along the back wall of the store, there are drawers that hold customer orders. In-store pick-up has become increasingly popular due to the pandemic and I would wager that the new store design is a response to that. Not only is The Bronx finally gaining an Apple Store of its own, but it’s also gaining the first one with an entirely new design. The new store is an important one that will now serve a community that’s often neglected by large luxury retailers. New features range from an all-new space dedicated specifically for in-store pick-up to newly designed Today at Apple tables.Īpple has previously opened stores in all four other New York City boroughs: Manhattan, Brooklyn, Queens, and Staten Island. The new store features an updated design with several new elements not seen before in other stores. This marks the first time Apple has had a store in The Bronx borough of New York City. Apple today opened a new retail store in The Bronx at The Mall at Bay Plaza.
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